As artificial intelligence (AI) continues to revolutionize industries, the foundation of trustworthy AI systems lies in reliable data management. Vincent Oostlander, Seagate’s Director of Solutions Business EMEA, highlights why creating scalable, secure, and ethical storage infrastructures is vital for ensuring that AI remains dependable, transparent, and environmentally responsible. With data volumes growing rapidly and stricter regulations on the horizon, businesses must prioritize long-term strategies to meet these challenges while fostering AI innovation.
Why Data Storage and AI Trustworthiness Go Hand in Hand
AI models are only as reliable as the data they’re built on. The more integral AI becomes to critical business functions and decision-making, the more essential it becomes to preserve data accurately over time. This isn’t just about storing vast amounts of data; it’s about ensuring that it can be reviewed and verified when necessary. With the increasing complexity of AI systems, long-term data retention is crucial for maintaining transparency, validating outcomes, and meeting user and regulatory expectations.
Research shows that 88% of AI adopters believe long-term data retention is key to building trustworthy AI systems. Secure and consistent storage enables organizations to audit the entire AI lifecycle, from data collection to deployment. This helps organizations retrace steps and resolve issues if AI outcomes are questioned, making data governance essential for AI’s credibility.
Overcoming Challenges in Scalable Data Storage
Data creation is outpacing storage infrastructure development, leading to potential bottlenecks in the near future. By 2028, the world’s data is expected to reach 400 zettabytes, yet storage solutions are struggling to keep up. The primary obstacles facing organizations include energy consumption, limited physical space, and the need for sustainable materials, all while meeting compliance and environmental standards.
Additionally, organizations face the logistical challenge of storing and moving massive datasets while ensuring fast, real-time AI processing. Balancing high-performance storage with low-latency, cost-effective, and eco-friendly solutions is no easy task. To scale responsibly, businesses must focus on providing high-density storage, embracing cloud technologies, and planning ahead for future data demands.
Ethical, Secure, and Compliant Data Infrastructure
Building a robust data infrastructure is about more than just performance. For AI to be secure, ethical, and compliant, organizations need a holistic approach. This means integrating strong security features such as encryption, access control, and automated policy management. Encryption ensures that data is protected, while audit trails and versioning allow for transparency and accountability.
Scalable storage is necessary to meet the demands of AI transparency and regulatory compliance. Features like checkpointing—saving periodic snapshots of AI systems—are essential for disaster recovery and compliance audits. These measures not only ensure that AI decisions are traceable but also support ethical AI practices by providing insight into how decisions are made.
Moreover, organizations should implement clear data governance frameworks that define roles and responsibilities, monitor data quality, and track data provenance. This ensures that data used in AI systems is accurate and free from bias, reducing the risk of errors. Lifecycle management is also key to security, ensuring that data is managed securely from creation to disposal and that ethical data handling practices are followed.
Sustainability and Scalability: The Future of Data Storage
Sustainability is increasingly becoming a priority alongside performance and cost. Creating storage solutions that support scalable AI while minimizing environmental impact is essential. At Seagate, for example, the focus is on increasing storage density, using recycled materials, and adopting renewable energy sources in operations.
One effective strategy is data tiering, which involves moving less frequently used data to lower-energy storage options, such as cold storage. This helps reduce energy consumption without sacrificing data accessibility. Additionally, designing storage systems with modularity and repairability in mind allows for components to be replaced or upgraded instead of disposing of entire devices, promoting circularity and reducing e-waste.
By embracing these practices, organizations can drastically reduce waste and carbon emissions, ensuring that their storage solutions are not only effective but also environmentally responsible.
Collaboration and Innovation for Responsible AI Storage
Achieving trustworthy, scalable AI requires collaboration across the industry. Regulators, industry players, and customers all have a role to play in advancing ethical data management practices. Progress hinges on developing shared standards, best practices, and transparent supply chains that encourage responsible data handling and sustainability.
Regulatory bodies are instrumental in creating an environment that supports both innovation and data integrity. Meanwhile, customers drive improvement by seeking out partners who prioritize ethical data management and responsible sourcing. By working together on initiatives like circularity and renewable energy adoption, the industry can reduce its environmental footprint and support trustworthy AI systems.
Cross-industry collaboration also accelerates the development of interoperable solutions, making it easier for organizations to adopt best practices at scale and ensure their data infrastructure is sustainable.
Advice for Business Leaders Investing in AI
For businesses planning AI investments, the most important advice is to focus on building trustworthy data infrastructure from day one. Investing in secure, scalable, and adaptable storage solutions ensures that organizations can support AI innovation while maintaining compliance as data volumes grow.
Planning early for data retention, lifecycle management, and energy efficiency not only reduces future risks but also future-proofs your infrastructure. Businesses that establish a strong foundation in trustworthy data are best positioned to deliver reliable AI systems and remain adaptable to change.
Ultimately, prioritizing data integrity and resilience ensures that AI systems remain transparent, accountable, and ethical—qualities that are essential for building and sustaining trust with stakeholders and customers.



